Project Highlights:
- Location: Hurghada, Egypt
- Size: 3,000 acres
- Irrigation: Triple-treated wastewater
- Significance: Largest government-owned jojoba cultivation project in the Middle East and Africa
- Successes:
- Presented at COP 27 climate summit in Sharm El Sheikh
- Secured second place in the National Initiative for Smart Green Projects (large-scale category) among over 6,200 projects
- Gained support from international organizations, including environmental organizations, the FAO, Credit Carbon, and the World Health Organization
- Recognized as a top-tier environmental project for improving Hurghada’s environmental standards
- Relevance to Green Initiatives:
- Addresses water scarcity and quality challenges faced by the Saudi Green and Green Middle East initiatives
- Offers numerous advantages and benefits
Additional Information:
- Jojoba is a drought-resistant plant that can thrive in harsh conditions.
- Jojoba oil is a valuable commodity with diverse applications, including cosmetics, pharmaceuticals, and industrial lubricants.
- Utilizing triple-treated wastewater for irrigation promotes sustainability and water conservation.
This project exemplifies the potential of jojoba cultivation as a sustainable and environmentally friendly solution to address water scarcity and contribute to broader green initiatives. Its success and recognition highlight the transformative impact it can have on regional development and environmental stewardship.
